The University of Malta was set up more than 400 years ago and was established as a public university in 1769. But, who are we? Each and every one of us is different. We have different names, styles, characters, personalities, talents, opinions and looks. All of these characteristics define who we are as individuals. And just like you, the University of Malta has its own unique identity. Visual identity is crucial to how a brand is perceived. In fact, 65% of the population are visual learners. Correct use of the logo, layout, colour palette, typography, imagery, style and tone are key to every brand’s recognition. By using the brand guidelines properly, you are representing the true identity of the University of Malta as it should be. You are the brand. Be part of it.